As an extension of the Excalibur Insurance experience – ‘The Good Knight’ is fully invested in finding a better way forward, inspiring action, and creating smiles.
As our company mascot, she represents a true reflection of our mindset as a team. Whether it’s a community-driven or insurance-focused initiative – we want to be the catalyst that champions people’s success.
As a company, the Excalibur Insurance team does whatever it can to champion people and give them a reason to smile. That ‘have your back’ mindset extends beyond insurance and is the driving force behind our commitment to help organizations, children, and teens within our extended community, achieve success.
Fundamentally, our culture is defined by the following 5 values or non-negotiables:
We believe helping people succeed is a privilege and honour.
We believe ‘thinking two-steps ahead’ helps people sleep at night.
We believe busy people appreciate options that simplify daily life.
We believe appreciation grows when you find ways to make people smile.
We believe creating change lies in our ability to inspire action.
Most moms and dads we know have one thought in their heads when they open their eyes in the morning – “help me get through the day.” As part of ‘The Good Knight’ Approach, we’re proud to say we’ve taken the time to turn the insurance journey for parents into appreciative smiles.
Busy parents have the added challenge of balancing work, play, family time, and maximizing their family budget. So when it comes to insurance, we set out to create a journey that not only simplified the process but also had parents’ backs in everyday life.
We wanted to show ‘The Good Knight’ thinking two-steps ahead to help Mom & Dad in their day-to-day life. Anticipating the ‘what-ifs’, finding ways to make Mom & Dad smile, and going above and beyond to help them simplify life. The same thing our people working on the frontlines do – helping busy parents remove the frustration typically associated with insurance.
As a team, we’ve always shared a passion for helping people realize their potential – with a special focus on kids and teens. As part of The Good Knight’s ‘helping people stay two-steps ahead’ approach – we believe in creating opportunities for leadership development at a young age. The Good Knight will also serve as a recognizable figure when it comes to Excalibur’s long-standing community support initiatives.